Nov. 11 – St. James’ Park dubbed Sports Direct Arena until club can sell stadium naming rights… Liverpool FC sign partnership with Turkish Tourism… Renewal for Swiss FA and Puma. INSIDER’s Matthew Grayson reports.
July 12 – London 2012 Olympics chief Seb Coe says he is not worried about filling the large UK stadia hosting the football tournament at the Games. INSIDER’s Mark Bisson reports.
15/2/2011 Olympic football matches in Cardiff, Glasgow and Coventry mark the first action of the London 2012 Games, organisers announced today as they published the full sports competition schedule. Most expensive tickets for men’s football final at Wembley cost $298. INSIDER editor Mark Bisson reports.