October 18 – Puma ends deal with South Africa amid scandal… Russian FA hammers out deal with natural gas company… Real Madrid open to selling stadium naming rights to offset renovation. INSIDER’s Nick Devlin reports.

April 20 – Puma extends kit sponsorship with Bordeaux … Samsung signs on with Leyton Orient … Sky Deutschland beats out Deutsche Telekom for German pay-TV rights … More inside this edition of The Football Sponsorship Column …

March 2 – Thailand’s largest brewer brings together Real Madrid and Barcelona in a $16.5 million marketing deal… Puma to supply kits and training apparel to Italy’s national soccer teams through 2018… Arsenal and Manchester City strike deal to contest preseason friendly in Beijing’s Bird’s Nest Stadium. INSIDER’s Matthew Grayson reports.