Vauxhall MD Duncan Aldred and Scotland boss Gordon Strachan (Scottish FA)

(WFI) The Scottish Football Association has announced a four-year sponsorship extension with Vauxhall Motors.

The initial sponsorship, which began in January 2011, was due to expire next July. The new agreement will run until July 2018 through the FIFA World Cup finals in Russia. Within that period, Euro 2016 will also be played in France.

Commenting on the sponsorship renewal, Scottish FA chief executive Stewart Regan said: “It has been the perfect
partnership and the fact that the renewal was agreed well in advance of
the current agreement expiring shows the Scotland sponsorship is really
delivering for Vauxhall and we have no doubt it will continue to do so.”

“After
experiencing the huge benefits that Vauxhall have brought to our
players, supporters and media partners, we are thrilled and excited at
sustaining a strong alliance for a further four years.”

“I
look forward to sustaining a prosperous partnership that will inspire
Gordon Strachan’s side for the rest of the FIFA World Cup 2014
qualification and into the UEFA Euro 2016 campaign.”

Vauxhall has developed close links with the Scottish FA media team, with Vauxhall supporting the development of the various
media channels and the wider distribution of supporter-orientated video
content.

The sponsorship news is a boost for the Scottish FA in the first six months of Gordan Strachan’s tenure as Scotland manager.

Scotland next play England in a friendly at Wembley on Aug. 14. The fixture, international football’s oldest rivalry, is part of The
FA’s 150th Anniversary celebrations.

Vauxhall chairman and managing director Duncan Aldred said the car manufacturer’s relationship with the Scottish FA and all of the Scotland national teams had ‘delivered tremendous levels of brand awareness and has helped further cement our position as the number one selling car brand in Scotland.

“We hope our renewed commitment will play a key role in developing the national sport over the next five years and provide the driving force behind the further progression of football in Scotland,” he said in a statement.

By INSIDER’s Mark Bisson

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