The new MUSS academy in Mumbai (Man Utd)

(WFI) Manchester United have joined forces with the Western India Football Association to bring a coaching programme to Mumbai.

Manchester United Soccer Schools is inspired by the elite academy which has produced some of the club’s star talents such as Ryan Giggs, Gary Neville and Paul Scholes.

It will train young footballers to play the “Manchester United Way”, providing an opportunity for them to develop their footballing and personal skills in a positive, safe and fun environment.

The newly-laid astroturf at the Cooperage ground will be home for the MUSS academy, which will offer kids aged 8 to 18 years a chance to train under the supervision of MUSS’s coaches. 

The partnership will also give Indian coaches the chance to attend development courses to get an insight into the way Manchester United prepares its players.

United say the soccer school will go a long way towards increasing the popularity of the game and producing a huge pool of talented young players and high quality coaches.

WIFA president Praful Patel said the association was excited to be working with the reigning Premier League champions. “We believe that this partnership will nurture and inspire young talent and provide players with the opportunity to realize their own potential,” he said.

Speaking at the launch, Manchester United CEO David Gill said: “Manchester United Soccer Schools coaches have tremendous knowledge, experience and passion for the game that they will be able to pass on, both to young players and coaches.

“This is a long-term commitment and we hope we will make an important contribution to the growth of Indian football”

To date, MUSS has worked with over 140,000 children from 47 different countries around the world since it was established in 1999.

FIFA Invites European Bids to Show World Cups

FIFA is inviting bids for media rights to the 2018 and 2022 World Cups in 44 European territories.

These rights cover TV, IPTV, internet, mobile and radio transmissions for FIFA’s flagship competition, which will be held in Russia in 2018 and Qatar in 2022.

“This tender is designed to help FIFA identify and select the media entity in each territory that is able to operationally secure the transmission commitments required by FIFA, as well as achieve FIFA’s overall objectives of reaching the widest possible audience and financial targets,” said Niclas Ericson, director of FIFA’s TV division, which is overseeing the tender procedure.

The deadline for submissions to FIFA is Feb. 3. FIFA said negotiations with preferred bidders will open three days later.

World football’s governing body has already generated contracts worth $3.5 billion for the 2018 and 2022 tournaments after inking huge TV rights deals in the USA, Middle East, Latin America and parts of Asia.

In October alone, FIFA announced it had secured $1.85 billion for the World Cups following agreements with broadcasters in Australia, Canada, Caribbean and USA.

In the USA, Fox outbid rivals ESPN and NBC for the rights to screen the tournaments. Fox paid around $500 million for the English rights with Telemundo forking out another $600 million for Spanish. It represented an increase of almost 150% in the total rights value, as FIFA’s current contract sees ESPN and

Michael Brown is the new chief executive of the 2015 Asian Cup organising committee (FFA)

Univision pay a combined $425 million for the 2010 and 2014 finals.

Earlier this year, FIFA sold TV rights packages in the Middle East, parts of Asia and Latin America worth around $1.7 billion.

FIFA generated an estimated $2.4 billion from sales of media rights for the South Africa World Cup.

Australian FA Appoints 2015 Asian Cup CEO

Football Federation Australia has announced the appointment of Michael Brown as CEO of the 2015 Asian Cup organising committee.

Brown brings experience of 21 years in Australian professional sports administration to the position that he will take up early next year.

He joins the FFA after nine years as general manager of Cricket Australia.

“Michael Brown will bring the right mix of international event experience, organisational acumen and business skills to the role,” FFA chairman Frank Lowy said in a statement.

“This tournament is the pinnacle for the 46 nations of the AFC who represent half the world’s population and some of the most passionate fans found anywhere.

“Australia has been entrusted with hosting rights and today’s announcement of a highly-regarded executive as CEO shows we are determined to stage a world-class event that will make Australia and Asia proud.”

Brown said the Asian Cup role may be “the most exciting and challenging role of my career”.

“The scale and scope of the 2015 AFC Asian Cup makes it one of world football’s biggest and most important events.

The 2015 Asian Cup is a 16-nation tournament that will be played in Victoria, New South Wales, Australian Capital Territory and Queensland.

By INSIDER editor Mark Bisson

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